Category: Google Ads

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A Step by Step Manual to Enhancing Understandings of Click-Through Rate (CTR)

Click-Through Rate (CTR) or ‘The number of click throughs per impression’ is an indispensable yardstick in web-based marketing and advertising. It is the ratio that indicates how many...

Pay-Per-Click Marketing Must-Have Targeting Strategies

In fact, PPC advertising is an integral part of digital marketing for driving the traffic flow as well as conversions. The PPC targeting strategies holds key importance to...

How to Master Google Ads: A Complete Success Manual

Such a powerful advertising tool that Google Ads becomes for any business in the online digital world. Novices can learn the basics and dive right into it, or...